UEM Sunrise launches “The Happy Chase Gameshow”

UEM Sunrise, one of Malaysia’s leading property developers, launched “The Happy Chase Gameshow” to bring fun and excitement to UEM Sunrise home buyers looking for more rewards. This contest is a part of the recently introduced “The Happy Chase” campaign, which is an enhancement of the Home Ownership Campaign (HOC 2020).

“The Happy Chase Gameshow” will feature popular TV presenter and actor Baki Zainal as host, together with various UEM Sunrise property consultants bringing the latest HOC 2020 and UEM Sunrise project updates.

“The Happy Chase is UEM Sunrise’s answer to our customers who are looking to find their dream homes built with quality and features tailored to their growing needs. With the Government’s re-introduction of the Home Ownership Campaign 2020 through the Penjana Economic Package, we want to make our customers’ journey to finally obtaining a UEM Sunrise home a smooth and even fun process”, said Kenny Wong, Chief Marketing Officer of UEM Sunrise.

“We are giving potential house buyers a chance to win additional property rebates and exciting prizes through ‘The Happy Chase Gameshow’ which allows them to have fun playing the game and at the same time, winning additional attractive prizes for their new home”, he added.

“The Happy Chase Gameshow” will air live from 4pm to 5pm every Saturday and will run for four consecutive weeks starting 15 August. UEM Sunrise’s house buyers and potential owners can take part in this gameshow at UEM Sunrise’s Facebook page.

During each property segment, the host and a UEM Sunrise property consultant will highlight three UEM Sunrise projects and its uniqueness while explaining how easy it is to own one through “The Happy Chase” campaign. Participants will also be quizzed on UEM Sunrise property trivia, in which the lucky one with the first and correct answer wins an additional property rebate, exclusively available through the live gameshow. The rebates can be redeemed with every successful signing of a UEM Sunrise property.

The host will then proceed with several trivia questions which is open to anyone watching “The Happy Chase Gameshow” live on Facebook. Trivia participants can register to join, and the first and correct answer in the comment box wins an attractive prize, including branded home appliances and shopping vouchers.

On top of that, the host and property consultants will explain the ‘Refer & Earn Incentive’ where anyone can refer their friends and family to any of UEM Sunrise’s exciting projects through The Happy Chase microsite. UEM Sunrise will be rewarding RM1,000 in incentive for every successful referral (upon signing of Sales and Purchase Agreement).

Wong added: “With the good deals from UEM Sunrise over and beyond what is offered by HOC 2020, now is the best time to own any of UEM Sunrise’s high quality homes. Do not miss this opportunity which will last for a limited time only.”

For more information on the gameshow and attractive prizes, log on to https://thehappychase.uemsunrise.com/gameshow website.

About “The Happy Chase”
“The Happy Chase” targets three groups of buyers -- youths or first-time home buyers who are “chasing” their dreams to be independent and move into their own home; secondly, more mature audience, the upgraders who are “chasing” their dreams for the security of their family and investors who are looking for opportunities and bargain deals from developers for properties with value and potential.

UEM Sunrise offers booking fees from as low as RM1; waiver on Sales and Purchase Agreement and loan legal fees; and a multitude of other rewards including additional rebates and subsidies. Purchasers can enjoy subsidised maintenance fees for up to 2 years, free kitchen cabinets and home appliances for selected participating projects.

“The Happy Chase” will kick off with a Cuti-Cuti Malaysia holiday package to the best of local

destinations with 3 days 2 nights stay. UEM Sunrise purchasers will be eligible to enter the monthly lucky draw which will take them to 4 and 5-star hotels in Port Dickson, Melaka, Kuantan, Desaru Coast, Penang, and Pulau Pangkor.

UEM Sunrise house buyers can look forward to winning additional rebate vouchers worth up to RM9,000 at “The Happy Chase Gameshow” with every successful booking on top of the already exciting offers given by UEM Sunrise. Handsome prizes are also up for grabs with the public, including branded electrical appliances and shopping vouchers.

For a limited period, purchasers of selected properties will get a free 1-year subscription to Naluri Life, a homegrown branded digital health app that offers personalised and interactive health coaching from professional coaches and psychologists, habit tracker and a journal to capture daily thoughts and food intake.

UEM Sunrise will also be collaborating with RinggitPlus.com, Malaysia’s leading financial comparison website to facilitate easy entry. Customers will be able to register and book the project of their choice with only RM1 through the RinggitPlus payment gateway.

“The Happy Chase” offers a total of 22 high quality and attractive projects in the central and southern regions.