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Lazada partners Nutribah to support digitalisation of agriculture sector in Sabah

This article is 2 years old

Ahead of the highly celebrated Kaamatan festival in Sabah, Lazada Malaysia is partnering with Nutribah, Sabah’s all-in-one wellness hub and top organic superfood producer, to support and stimulate the digitalisation of the state’s agriculture sector by promoting produce and products from local organic farmers. 

The primary goal of the collaboration is to address the scarcity of appropriate distribution channels for Sabahan farmers to sell their crops and products. With this partnership, Nutribah and local organic farmers in Sabah will be able to expand their sales channels, reach out to more than one-third of Malaysians who shop on the Lazada platform, generate more income, and future-proof the livelihoods of the state's farmers.

"Market access has always been a significant obstacle for our agro-food producers, particularly in East Malaysia. Through our cooperation with Lazada, our producers are able to directly sell their produce and products to customers at a reduced cost and we’re able to offer logistics services for buyers,” said Preston Sean Soh, Executive Director, Nutribah. “This capacity to engage directly with consumers also provides our farmers with a more stable income stream.” 

“There is a growing demand for fresh produce and wellness-related items and products amongst Malaysian consumers, and we are happy to welcome Nutribah and their network of organic farmers to the Lazada family to provide shoppers direct and easy access to said products. Supporting Sabah's efforts to digitalise its agricultural sector is also part of our ongoing commitment to enable sellers and help build sustainable local communities,” said Darren Rajaratnam, Chief Operating Officer, Lazada Malaysia.

In conjunction with Hari Gawai and Kaamatan Festival, Lazada's 6.6 Gen Gaya Sale from 27 May to 2 June 2022 will offer exclusive Free Shipping vouchers* to shoppers in Sarawak, Sabah, and Labuan to drive traffic and boost revenue for its East Malaysian sellers such as Nutribah, Sabah Tea, EAcommerce, and many more. In addition to the Free Shipping vouchers, East Malaysian Lazada users can receive RM5 off their order with a special Boost voucher when they spend a minimum of RM80.

Paling Chun: Discount Up to 66% Off

From 25 May to 5 June, Lazada shoppers can look forward to the most attractive discount deals and enjoy up to 66% off products ranging from health & beauty, fashion, sports & outdoors, and more.

Crazy Flash Sale: Irresistible Deals

Between 6 and 8 June, shoppers can enjoy discounts up to 90% or deals as low as RM0.66.

Free Shipping Voucher: Collect, redeem and save more

Save more when you shop with Lazada when you collect and redeem a Free Shipping Voucher with no minimum spend between 25 to 28 May and 6 to 8 June from the ‘Free Shipping’ page or icon on the app. From 29 May to 5 June, shoppers can also grab Free Shipping Voucher with a minimum spend of just RM15.

LazCoins: Up to 66% Coins Cashback Rewards

From 6 to 8 June, loyal Lazada shoppers can get up to 66% LazCoins cashback rewards* with no minimum spend. In addition, Lazada will fuel the excitement further by rewarding up to 15% LazCoins cashback to the ever-supportive Lazada customers when they check out from 25 May to 5 June. Shoppers can also enjoy up to 20% LazCoins discount deals daily from 25 May to 8 June.

Lazada Bonus: RM10 off for every RM100 purchase*

Starting from 6 June, shoppers checking out selected products bearing the Lazada Bonus mark will be given a discount of RM10 for every RM100 purchase price, subject to the collection of the Lazada Bonus voucher from 1 June onwards. Each shopper is entitled to a maximum of RM250 Lazada Bonus discount in total throughout the 6.6 Gen Gaya Sale.

Big Brands Surprise and Crazy Brand Mega Offers: For All Your Styling NeedsLazMall, Lazada’s authenticity-guaranteed brand destination, will unveil its big surprises and Crazy Brand Mega Offers between 12am to 2am on 6 June for you to get your everyday glow-up essentials – inside and out!

Quiz Race: Answer Easy Questions and Win Prizes and Vouchers

From 30 May to 8 June, shoppers can participate in a simple game “Quiz Race” to win attractive prizes and vouchers such as Lazada Bonus, Free Shipping, freebies, and more. Users can enter the game page under their respective My Account tab on the Lazada mobile app.

Jimat Borong: Buy More, Save More

Bundle deals will be available to the shoppers who hunt for the best discounts from 25 May onwards, ranging from buy 2 and get 10% off, or buy 2 and get a complimentary gift.

For more information on the Lazada 6.6 Gen Gaya Sale, please visit https://www.lazada.com.my/ or download the Lazada mobile app on App Store, Google Play Store or HUAWEI AppGallery.


This content is provided by Lazada Malaysia.

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