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Ex-minister: Who is ‘Sawit Anugerah Tuhan' campaign for?

This article is 4 years old

Former primary industries minister Teresa Kok is questioning the target audience behind the strategy to rebrand the "Love My Palm Oil" campaign by her successor to "Sawit Anugerah Tuhan", meaning "Palm Oil is God's Gift".

She further questioned if the move to rebrand the campaign, previously launched in January 2019 during her tenure, was merely due to the change in government.

Explaining that the “My” in the former tagline referred to Malaysia...
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