Tourism industry enhancing existing products to adapt post-pandemic - minister

The tourism industry is now focusing on maximising existing resources through ecotourism, rural, and experiential tourism, as well as enhancing niche products, said Tourism, Arts, and Culture Minister Nancy Shukri.

She said the industry was also looking at expanding more personalised travel packages to gradually revitalise the industry once the borders are reopened.

“The shifting trend in tourist preferences after the Covid-19 pandemic has...